The best thing I can say about this particular fundraising letter is that at least it's not connected to a memorial service.
From David Horowitz, President & Founder of The David Horowitz Freedom Center... by way of my inbox:
If you are reading FrontPageMag however, none of this comes as a surprise. Does this mean that you, the readers of FrontPageMag are better informed than those in Washington, in the White House, the State Department and those in the main stream media? In a word, yes!
... what we can promise you is some of the best coverage and analysis in print and online for what has happened, what is going on today, and most importantly, what to expect in the future.
For a donation of $50, I will send you "The Browning of the Arab Spring," a collection of FrontPage articles ...
This pamphlet will show you how mistaken the careless optimism of our pundits and policy makers has been over the past year. It will prepare you for the next act in the regional tragedy now taking place in Cairo and elsewhere in the Middle East. It will forewarn and forearm you.
Hey, donate to us and we'll keep you advised of all that could/might happen to your Jewish brothers and sisters on the other side of the world. We won't really do anything to prevent death or destruction but if you donate, you can feel better about the fact that you're not doing anything either, and we can keep producing and selling pamphlets of articles by "experts" (like the people who exploited fears that Rick Perry was somehow a dangerous "Stealth Jihad Candidate" running for president).
Now if you believe that a pamphlet of articles can really and truly "prepare you for the next act" in the "unfolding regional tragedy" that threatens to engulf the Jewish homeland, Gd forbid, then by all means donate to the Horowitz "cause."
Be smart, though, and do some research on any organizations to which you would contribute. Take the example at hand; David Horowitz pays himself $436,000 a year, is sitting on net assets of nearly a million dollars, and will spend 20 cents of every dollar you donate on more fundraising. You decide... but make an informed decision.
And don't get me wrong, there's everything right and absolutely nothing wrong with keeping people informed; I try to do it myself, all day every day. It's just that to my mind, there's a difference between informing people and trying to get their money by exploiting their fears.
I'm sure David Horowitz does a lot of good things, and in general I mean him no disrespect. I just despise this kind of fundraising.